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Joe Martin

Joe Martin is currently the VP of marketing at CloudApp and has 12 years experience in digital marketing including leading various teams at Adobe.

5 Habits to a Highly Successful Customer Success Leader

Let's talk habits of a highly successful Customer Success leader. What do you need to do, have each day to grow--yourself and your team?

How Asynchronous Messaging in Customer Service Improves Customer Experience

Customer service and the customer experience are integral to the success of any business. Neither of which are an easy task. One way to keep customer satisfaction high and to help take some pressure off of customer support teams is to implement asynchronous messaging into customer service practices.

Why Customer Success Is the Missing Link in Customer Marketing

As long as the strategy and work are defined cross-functionally between Customer Success and marketing, it shouldn’t matter who drives.

Help Desk Management: 6 Key Principles to Set up an Efficient System

Your help desk is the core of your customer service team and does it all: train employees, manage interactions with customers, and track the overall health of your business.

How Customer Success Should Be Involved in Product Launches

The word for the week in Customer Success is "stickiness." How do you get a CS team and Product to work together to on product launches to engage and retain customers?

What Is Success?

How do you define success? Jason Toy, our Chief Product Officer, shares his definition for individuals and groups.

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